About

George Pugson, 19
AUCB Vis Com

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typethatilike:

Aishti / Aizone FW12 Campaign

blog.jessicawalsh.com


(via visualgraphc)

Saint Laurent have been able to stay true to their style and apply it to Daft Punk, I think the results of these photographs are incredible.

my work has been featured on the blog http://print.pm

It is satisfying to see my own work in the same space as these brilliant designs.

http://print.pm/post/49700541465

PPRD2 Evaluation

It was made evident throughout year 2, that it was important to develop our identities as a designer.  This is because it will be very important when looking for employment. We need to be able to reflect who we are, and what type of designers we are, in a short amount of time. 

I wanted my identity to reflect my work. Throughout my time at Uni I feel my work has progressed vastly. I now have a better knowledge of design, and the software I use. I also feel more confident with the work I am producing, and feel I have created a good body of work. I feel that there is a distinctive style to my work, which is heavily based on typography and photography, and these are two areas which I find highly engaging. I feel that my work is bold and stylish, and feel that I have reflected this in my identity. 

It has been stated through out my course that consistency is key, when it comes to individual pieces, and the quality of outcomes, as this will be very important when looking for employment. Throughout my two years on the course I feel that this is something that I have largely achieved, but is also something that I must keep up. I feel that this year has been a great insight into working to deadlines and also juggling multiple projects at the same time. Balancing my professional project, Essay and D&AD entry at the same time was tough, but I feel the experience will prove valuable when going into the professional field.

I now look forward to entering my final year of education, looking to push on from what I have all ready learnt, and leave with a portfolio which shows what I am capable of.

Professional Project Evaluation.

When given this brief, it left me with countless possibilities, I could literally do anything I wanted. Because of this it took me a large amount of time to perfect and be happy with my brief. It was important that I picked something I was happy to do for three months, picking a topic that didn’t allow me to lack enthusiasm and drive.

I wanted to base my project on a subject, which everyone had an opinion on. I wanted to be able to speak to anyone about my topic. I felt that fears & phobias fitted this idea perfectly. Through my research period I became interested in parts that I was not expecting. I became engaged by how people reacted to their fears, and found it intriguing why no one actually knew why they feared their object/creature/event. This was especially relevant when it came to the fear of spiders.

I feel that my research gathered around arachnaphobia was substantial, and gave a really good insight into the fear of spiders. Most important when I explained the reasons for the fear, it made a lot of sense. From this I feel that I had a good base to start developing my final outcome, which I intended to be an editorial piece. 

My research showed that objects that suggest the fear, are just as terrifying as the actually object, and are the reason for anxiety to start. For example if an arachnophobe saw a cobweb, they would instantly presume that they are near a spider. I thought this was a powerful idea and concept and made it the focal point of my outcome. 

The best way to show this concept was through the use of photography, and I was very pleased with my images. It was key that I found a location full of spiders and objects that suggested spiders. Luckily my garage was the perfect location. I then went on to edit my photography, to back up my concept of suggestion. 

After creating my final imagery, I then had to decide on editorial decisions such as layouts and grid structure. I wanted the content to reflect the science behind the fear of spiders, and I feel it does this well, it is easy to read and does not feel content heavy due to my layouts. The way I have played with the idea of suggestion, also makes my imagery engaging, and It gives of that there could be a spider on the next page, which helps build anxiety. Which is the exact feel I wanted to achieve.

Overall I feel that my final outcome looks professional, and was created in a professional manner. I feel that it relates to contemporary design, and looks stylish. I feel that my idea developed well throughout the project, and my concept really grew throughout. I do however feel that I could have managed my time better. I feel that it took me a great deal of time to decide on my brief, and then to gather required research. Because of this I feel that I lost time to experiment on both my imagery and editorial decisions. I also found it hard to juggle a few projects at the same time, but now feel more confident with a heavier workload and I feel this may be valuable experience as I get closer to employment.

Here is a mock up of how my project instillation would look. I thought it was important that it stayed consistent to the rest of my project, this is why I have used white borders. I feel that my posters will make my exhibit interactive, making people want to explore, and find the hidden spiders.

Here is a mock up of how my project instillation would look. I thought it was important that it stayed consistent to the rest of my project, this is why I have used white borders. I feel that my posters will make my exhibit interactive, making people want to explore, and find the hidden spiders.

Here is some photographs I took of my final piece. I am extremely pleased with the outcome, and think it looks to a professional standard.

This is how my posters would look, when split onto three separate panels. I feel this adds scope to my designs and gives them a feel of an instillation. Due to the size of the designs I feel this makes the interactive, hopefully making viewers,  spend time trying to locate the orange tinted spiders.

This is how my posters would look, when split onto three separate panels. I feel this adds scope to my designs and gives them a feel of an instillation. Due to the size of the designs I feel this makes the interactive, hopefully making viewers,  spend time trying to locate the orange tinted spiders.

On my final page, I have included a colour bar, using the orange that tints the spiders. I have also included an obvious image I took of a spider with the orange tint.
This is because a lot of people may have not realised the tint or the spiders throughout the rest of my design. I have also included the words “were you looking close enough”
I feel this will make readers want to look back through my design, trying to find the spiders. This makes my design interactive and engaging.

On my final page, I have included a colour bar, using the orange that tints the spiders. I have also included an obvious image I took of a spider with the orange tint.

This is because a lot of people may have not realised the tint or the spiders throughout the rest of my design. I have also included the words “were you looking close enough”

I feel this will make readers want to look back through my design, trying to find the spiders. This makes my design interactive and engaging.

Here is some images of my final spreads, I feel I have achieved my goal of keeping consistent, minimalist designs that make good use of negative space.

I wanted to design a set of posters to go along with my editorial design. When first experimenting with ideas, I felt my designs looked more like front covers, rather than posters.

So i decided to make something simple and effective. I did this by splitting an image into three. I then applied the orange tint to the spiders. My idea was for the posters to be all most like a “Where’s Wally” but for spiders. This makes my designs interactive and also consistent to my editorial design.

This quote is going to be the first thing you see when you open my design. The orange lines immediately start the idea of suggestion. Making a connection between the type and the orange tint on the spiders. I feel this is a clever inclusion.

I also experiment with the styling of the type. In the end I decided to go with left alignment. This is because I feel it works better with the style I am trying to achieve and looks more organised. It is important that the styling of my type is consistent throughout.

The first page of my editorial design is very important as it needs to grab the attention of the reader, and make them want to read on.

At first I went for a scientific explanation of fear and phobia. But I felt this was content heavy, and would put off readers. I also included a small vector I created of a spider, but this did not fit with my concept.

I decided to go with a simplistic approach, with a quote that sums up my whole concept. I feel this works very well, and makes readers curious to what will be on the next page.

When adding text to my layouts, I had a few possibilities. I wanted layouts that left a lot of negative space, achieving a minimalist style. 

At first I had all text down one column, but I felt this was just to simplistic and needed a bit more styling. To achieve this I ended up adding quotes. I felt this broke up the text, and made it easier to read. I also think it makes my use of space a lot more stylish.